His work has changed the way people think about and interact with Black people around the world. James Lamont DuBose is an innovative, visionary, and thought leader. It was important to James Lamont DuBose to inspire, educate, uplift, and entertain African-Americans in his work.
His love of telling a good story came from the intersection of many of his interests, like marketing, culture, leadership, and realness. Starting with his first job in entertainment, James DuBose has had an enormous impact on the world of Black entertainment. He joined the subsidiary of one of the world's biggest and most well-known media groups.
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